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That Darn Microsoft!

tomierna's Avatar Picture tomierna (Admin) – December 08, 2007 02:34AM Reply Quote
FUD, fear and loathing, cross-platform livin', sickness unto death, enterprise strategies and tactics.

Simon – August 20, 2008 11:47PM Reply Quote
You mean it doesn't say much for Vistas reputation. You cant say Vista wouldn't have done a better job because they didn't use it.

ARL (Moderator) – August 21, 2008 12:36AM Reply Quote
Um, yes.

tliet – August 21, 2008 01:55AM Reply Quote
They could have started that project over 4 years ago. You don't change the OS half way the project, I can see very clearly why they used XP here.

Also, the blue screen must have been a hardware issue as it's extremely rare these days to see a XP workstation blue screening on you. Or someone that was incompetent has installed it.

Having said that, apart from using 64 bit or tablet PC functions, there's absolutely no need to switch to Vista.

Cloudscout – August 21, 2008 09:33AM Reply Quote
Det finnes ikke dårlig vær, bare dårlige klær!
They were going to use Vista but the anti-piracy features prevented them from implementing it... ;)

rino – August 21, 2008 10:11AM Reply Quote
In America, the only respectable form of socialism is socialism for the rich.
In bizzaro world:

http://www.eweek.com/c/a/Desktops-and-Notebooks/Microsoft-Tabs-Jerry-Seinfeld-For-300M-Ad-Campaign/
Microsoft Tabs Jerry Seinfeld for $300M Ad Campaign

Quote

Microsoft, the definitive desktop computer software maker, is firing back at rival Apple with new ads featuring comedy king Jerry Seinfeld, who built a name for himself as the star of a show about nothing. Microsoft has branched into enterprise applications, Web services and several other areas to compete with Google, Apple and other rivals.

Jerry Seinfeld will be one of the key celebrity pitchmen in Microsoft Corp's $300 million advertising campaign aimed at changing its image, the Wall Street Journal said on Thursday, citing people close to the situation.

Seinfeld, known for his eponymous television sit-com, will appear in ads with Microsoft Chairman Bill Gates and will receive about $10 million for the work, the report said.

The attempted image overhaul comes in the wake of Apple's "Mac vs. PC" ads, which feature a nerdy PC guy getting upstaged by a hip Mac counterpart.

The new ads, likely to debut on September 4, is expected to use some variation of the slogan "Windows, Not Walls", the paper said.

For its new campaign, Microsoft also considered a range of other famous personalities, including comedians Will Ferrell and Chris Rock, the paper said, citing people familiar with the matter.

Microsoft was not immediately available for comment.

John Willoughby – August 21, 2008 10:25AM Reply Quote
Cyberdyne Systems Customer Support
Jerry had a Mac in the background of his apartment in every episode of Seinfeld. It was even a TAM for a good long while.

ddt – August 21, 2008 11:08AM Reply Quote
and ferrell was in a very funny apple ad -- "my name is will ferrell. and i'm... a porn star."

windows, not walls? outside of art installations, has anyone seen a window that doesn't require a wall?

ddt

rino – August 21, 2008 12:43PM Reply Quote
In America, the only respectable form of socialism is socialism for the rich.
operative:
Quote

the star of a show about nothing


likely this will be about nothing as well. and he gets 10m reportedly.

stan adams – August 21, 2008 01:39PM Reply Quote
Oh dear me: http://www.mojaveexperiment.com/?WT.srch=1

I think they also have plans to ask volunteers to "shock to death" others that do not conform...

Dr Phred (Moderator) – August 21, 2008 05:45PM Reply Quote
owned by the mothership.
If I had to guess I would have thought that was created by someone who didn't like Microsoft.
first, they use Flash, no silverlight.
second, they spend the first couple minutes saying BAD things about vista. Not many people are going to keep watching til they get to the good stuff.

Fail.

John Willoughby – September 02, 2008 09:37PM Reply Quote
Cyberdyne Systems Customer Support
Game over. They win.



Edited 1 time(s). Last edit at 09/02/2008 09:38PM by John Willoughby.

John Willoughby – September 05, 2008 12:48AM Reply Quote
Cyberdyne Systems Customer Support
I don't get it. A commercial about nothing.

tliet – September 05, 2008 01:44AM Reply Quote
LOL, it's PC in his free time...

stan adams – September 05, 2008 09:02AM Reply Quote
Revamp their image. From "clueless dinosaur living off the legacy of largeness" to perhaps "clueless dinosaur with wads of cash to throw at anything and hope SOMETHING sticks". Quite an upgrade...

Dr Phred (Moderator) – September 05, 2008 12:17PM Reply Quote
owned by the mothership.
I Liked it. As entertainment. I don't claim to know if it's going to be effective as Windows advertising. But I like Jerry's absurdist humor.

John Willoughby – September 05, 2008 12:53PM Reply Quote
Cyberdyne Systems Customer Support
To me it seemed more like Jerry being self-parodying. Or, more likely, Jerry reading copy by an ad man trying to sound like Jerry.

stan adams – September 05, 2008 01:27PM Reply Quote
Quote
John Willoughby
To me it seemed more like Jerry being self-parodying. Or, more likely, Jerry reading copy by an ad man trying to sound like Jerry.

OUCH! for $10M he doesn't even write his own shit...

John Willoughby – September 15, 2008 11:10AM Reply Quote
Cyberdyne Systems Customer Support
20080915.jpg

John Willoughby – September 17, 2008 09:09PM Reply Quote
Cyberdyne Systems Customer Support

Roger – September 17, 2008 09:40PM Reply Quote
And the next step is to re-brand themselves as a knock-off of John Hodgman's winningly nebbishy "PC" character? Huh?

Money quote:
Quote

“You can ignore it,” Mr. Reilly said of the Apple campaign, “or you can find a clever way to embrace it, to hug it to death, to turn it to your advantage.”

I'm not so sure "embrace, extend, extinguish" works in ad campaigns -- but maybe they just don't know any other tricks at this point.

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