BARCELONA—AT&T Inc. said it is considering a way to let the providers of mobile services pay for the cost of the data traffic associated with things like streaming movies and smartphone applications, opening up a new round of debate over the rules of the mobile Internet.
John Donovan, the executive responsible for AT&T's network and technology, explained the carrier's interest in the service in an interview, likening it to toll-free calling for the mobile-broadband world.
"A feature that we're hoping to have out sometime next year is the equivalent of 800 numbers that would say, if you take this app, this app will come without any network usage," Mr. Donovan said on the sidelines of the Mobile World Congress, a mobile-industry conference, here.
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A customer nearing his data limit for the month could be more likely to download a movie if the content provider covered the price of the data transmission.
"It'd be like freight included," Mr. Donovan said.
I never cease to be amazed by the scams they are able to come up with. Free market my ass...
John Willoughby – March 01, 2012 09:38AMReplyQuote Homo Sapiens Sedentarius
